How does Uber innovate

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1. How does Uber innovate? What is the process and what play the key role in it?
2. Why does Uber have so many different ways to run experiments? What are the pros and cons of each type?
3. Evaluate the Express development project. What did Uber do well on this project? What could have been improved?
4. Considering the supplementary dataset, what is the effect of extending match wait times from two to five minutes on the total number of shared rides completed (that is, rides taken via both the existing shared rides product—UberPOOL—and the new shared rides product, Express), the proportion of shared rides that were matched, and driver payout per trip?

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